Long Page Content – The Biggest Challenge

Getting customers to scroll beyond the fold for a long page of content is not the biggest challenge. It’s a challenge, but not the crux of the problem. Because given the opportunity to chew on that truly remarkable content going on down below, they will scroll, and scroll, and scroll–if you can show you have […]

The Inaugural Poem

The Daily Beast had the full transcript of Richard Blanco’s intoxicating inaugural poem: One Today One sun rose on us today, kindled over our shores, peeking over the Smokies, greeting the faces of the Great Lakes, spreading a simple truth across the Great Plains, then charging across the Rockies. One light, waking up rooftops, under […]