Archive | March, 2015

Getting attention and changing behavior: an experiment in thinking outside the box

16 March, 2015

0 Comments

An ingenious experiment in thinking outside the box is afoot in Hayward California in an area of a neighborhood infamous for speedsters. Signs aimed at both drivers and pedestrians have made national news for their quirky snarkiness. Goal: to wake people up from their stupor and distraction and change in-grained human behavior. I can’t even […]

Continue reading...