Tag Archives: web content marketing

If Your Content is Valuable–Then Prove It

31 May, 2014

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Giving customers, readers, and clients/customers access to your valuable content. Force website visitors to watch a video or offer a companion transcript? Have a free report you’re offering–are you limiting access to this content?   I have heard people in my industry argue that it’s “confusing” to customers/clients/readers to offer them multiple calls to action […]

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Are You Listening to THIS Web Content Advice? DON’T

16 April, 2011

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The Google Panda/Farmer algorithm update that was installed in late February, did have an effect on web content. That’s a fact that cannot be disputed. How much of an affect will only be measured over time and once we shut up about it or stop obsessing over it. (one of the biggest effects has been […]

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