Tag Archives: bank of america promotions

Why the Olympics are Such a Good Tie-In for Advertisers and Copywriters

5 August, 2008

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I’ve noticed two effective ad campaigns recently that build on the images and emotions behind the Olympic Games. 24 Hour Fitness managed to launch a televised ad campaign that worked for me, and a newsletter from Bank of America that landed in my Inbox this a.m. also squeaked by. When I say it “worked for […]

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