On Momentum

30 October, 2013

writing

basketball player dunkingAnyone who says it’s good to take a break from blogging is lying. Maybe if you blog to excess. But I’ve taken a 3 month break and it’s only languished because I’ve lost my momentum. And that’s a big factor for a blog, as well as for any other effort in life. Let’s take the momentum in a project, for example. I have a client who I know every time I dive into a project with him will build up this incredibly fruitful head of steam–he and I share excited phone conversations, toss around great idea after great idea, brainstorm, and generate a significantly strong strategy. But in the end, it’s all for naught. Why? Because once I’ve rushed around to get my writing done, it’s weeeeeeeeeeks before I hear back. Weeks in which our energy fizzles, ideas wither, and the whole shebang just loses its get-up-and-go.

I “get” being busy.

I know what it’s like to be swamped.

But for goddsakes, finish something and finish it strong.

So, this is the post I want to start back with. The longer the silence, the harder it is to crack your lips to speak.

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